WTSFest USA

Own Your Data: Pipelines for the Rest of Us
Perhaps you’ve heard of the idea of setting up a pipeline for your marketing data, but it seemed a bit out of reach; only something for those data science nerds. And is a pipeline actually necessary? This talk will go over the benefits of building a data pipeline, which tools might be the best fit for you, and ultimately — what you’re going to do with all this data.